Coffee facts.

Coffee produces incredible aromas and full-bodied flavours, yet coffee beans are surprisingly sensitive. Growing only along the “bean belt”. Soil, climate and rainfall in each country further impact its flavour and aroma. Join us as we explore a world of coffee, and where in the world it's grown.

When it comes to coffee, there are over 120 species of “Coffea” plants grown from seed. The one thing they have in common is they all have their roots in Africa. First discovered in the forested highlands of the Ethiopian province of Kaffa, coffee has since become a staple of households across the world.

When brewing your favourite cup of coffee, you are completing the final step of a process that began a world away. From the fertile “bean belt”, ripe red coffee cherries are harvested, sometimes by hand, and transformed into what the world has come to love, roasted coffee beans.

The process of transforming coffee cherries into coffee beans requires the removal of their outer layers to expose the precious pips. These pips are processed using specific techniques and dried creating what we know as coffee beans.

Roasting turns raw beans into aromatic, flavourful coffee. The process of roasting involves heating coffee beans for between 12 – 19 minutes at a temperature between 200 °C – 220 °C. Hand roasting and air roasting techniques are used to produce a variety of coffees each with unique flavour profiles.

Preserving the incredible aromas and intense taste of your favourite roast, requires proper storage. Roasted coffee should be ideally stored as beans and only ground when needed. If your coffee is ground, it’s best to keep your it in a cool dark place inside an airtight container.

When it comes to caffeine, not all coffee is created equal. Several factors including coffee type, brewing time, and serving size will impact the amount of caffeine in your favourite beverage.